How Strategic Communications Is Combating Vietnam's Silent Drowning Epidemic
Between 2018 and 2025, GHAI assisted the government and local partners to orchestrate a transformative, strategic communications campaign that helped to secure landmark national drowning prevention policies that now protect millions of Vietnamese children. Through innovative media partnerships, evidence-based storytelling and multi-level stakeholder engagement, we transformed awareness into action that changed behaviors, influenced policy and created lasting systems for continued impact.