Skip to main content
GHAI Event

September 13, 2021

Locally Led Advocacy: Opportunities, Challenges and What We’ve Learned Along the Way

The Global Health Advocacy Incubator (GHAI) recently hosted its inaugural Twitter Spaces conversation with an exploration of “locally led advocacy” — what it means, why it’s important, how to do it, and how to do it better. Kate Midden, communications director, spoke with Angela Bruce-Raeburn, the founding principal of DiverseDev and a former regional advocacy director at GHAI.

GHAI works with in-country partners around the world to build advocacy campaigns around urgent public health issues. We believe policy change must be locally led and sustained: our role is to enhance the ability of advocates to create the change they envision.

“Our conversation on Twitter Spaces was about how we work,” Kate Midden explained. “For example, although we work all over the world, Angela and I are based in the Washington, DC area. So, when we talk about supporting advocates in the countries where we work, there are already many considerations, not least among them being geographically far from the organizations and people we support – particularly during COVID-19.”

The conversation addressed a number of questions confronting the global health community:

  1. What does having a locally-led approach to advocacy mean?
  2. Why is it important to have a locally-led approach?
  3. How do you put it into practice?
  4. What are some of the challenges can arise in implementing this model?
  5. How can we think about approaching these challenges through the lens of equity?
  6. What, after five years doing this work with GHAI – and a lengthy humanitarian/development career before – has Ms. Bruce-Raeburn learned about supporting global health advocacy?
Listen to the full recording and learn more about GHAI’s work:



About Our Speakers: Kate Midden (@katemidden) is the communications director for GHAI’s road safety program. She leads the team providing strategic communications support to civil society organizations advocating for policies that prevent road crash deaths and injuries. Prior to joining GHAI, Kate oversaw external engagement for Devex’s global news operation, including subscription growth, audience development, news marketing, media partnerships, social media and the organization’s engagement with key global events such as the U.N. General Assembly, World Health Assembly and World Economic Forum. In the past, she has served as a press officer with USAID’s Office of U.S. Foreign Disaster Assistance, led media relations efforts for the Center for Global Development and managed consumer public and crisis communications for Kaiser Permanente. She started her career as a producer with WBEZ Chicago.

Angela Bruce-Raeburn (@AngelaBruceRaeb) is the founding principal of DiverseDev – an organization dedicated to starting conversations about diversity and inclusion while challenging the power imbalance in the development sector. Until recently, she was the regional advocacy director for Africa at the Global Health Advocacy Incubator. Prior to that role, Angela was GHAI’s Associate Director for Advocacy in Asia, leading road safety advocacy in China and the Philippines. Previously, Ms. Bruce-Raeburn worked as the Senior Policy Advisor for the Humanitarian Response in Haiti at Oxfam in the aftermath of the earthquake in 2010. Prior to joining Oxfam, Angela was the President of Junior Achievement of Sacramento Inc.

Related News

View All News

October 5, 2026

Ethiopia Adopts One of the World's Strongest Nutrient Profile Models to Create Healthier Food Environment

Diet-related noncommunicable diseases are a growing burden in Ethiopia, and the country just gave itself a powerful new tool to fight them. The Ethiopian Nutrient Profile Model (E-NPM), developed under the leadership of the Ethiopian Public Health Institute (EPHI) and the Ministry of Health, provides a science-based approach to identify pre-packaged foods and beverages high in sodium, free sugars, saturated fat or trans fat, as well as those containing non-sugar sweeteners or caffeine. Paired with a Front-of-Package Warning Nutrition Labelling (FOPWL) framework informed by national consumer research, the E-NPM gives Ethiopia a strong foundation for policies that can help consumers quickly identify unhealthy products while tackling diet-related noncommunicable diseases.

September 30, 2026

What Twelve Women in Brave Recovery Want Policymakers to Hear

When Gretchen Burns Bergman testified in California in 2014 for a bill that would let organizations distribute naloxone, someone asked why she wanted to support drug use. 

She was thinking about what a mother might need in her medicine cabinet. 

“Mothers are oftentimes the first responder, right?” she told me during Brave Recovery: The Women Impacted. “So why would I not be able to have it in my medicine cabinet?” 

That question has stayed with me. Gretchen knew the moment she was trying to prepare for. She also knew that the people writing the rules did not necessarily see it the way she did. 

September 29, 2026

National Safety Council and the Overdose Prevention Initiative Applaud OSHA’s Workplace Overdose Guidance, Urge Congress to Advance WORK to Save Lives Act

WASHINGTON, D.C. (September 29, 2026)- The National Safety Council (NSC) and the Global Health Advocacy Incubator’s Overdose Prevention Initiative (GHAI) applaud the U.S. Department of Labor and the Occupational Safety and Health Administration (OSHA) for giving employers practical guidance on responding to an opioid overdose at work. Released on September 24, “Save a Life Day”, during National Recovery Month, the guidance calls on workplaces to keep opioid overdose reversal medication accessible, prepare workers to use it and call 911 when an overdose occurs.