This webinar series is a resource for civil society organizations leading policy change in road safety. Topics cover various advocacy phases from building awareness and education about core road safety risk factors, to maximizing policy impact after passing a law. Each webinar includes a distinct set of materials including social media graphics and posts, road safety data points, campaign videos, and worksheets. Click on each to access materials.
Webinar 1: Getting Started and Creating Urgency in Media Advocacy for Road Safety
This webinar provides an overview of media advocacy phases in road safety campaigns and a messaging framework to guide communications during each phase. Grupo SUR of the Universidad de los Andes Colombia, shares best practices and lessons learned from their most recent campaigns. GHAI’s in-country coordinator in the Philippines discusses the Buckle Up Kids Child Restraint Program.
Webinar 2: Calls to Action for Policy Advocacy: Creative Ways to Collectively Mobilize Campaigns
This webinar provides an overview of advocacy break-through initiatives, direct and indirect mobilization, positive and negative accountability, and SMART advocacy framework. GHAI’s partner, Consumer VOICE shares best practices and lessons learned from their successful push for the Motor Vehicles Amendment Act in India. Bicitekas in Mexico discusses their campaign in support of Ley Movilidad Segura.
